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Hey there! You have stumbled upon our blog section. For many years our expert team have been writing weekly blog posts all relating to social media marketing. There’s everything from Twitter tips and Facebook insights to advice and ‘how to’ guides that could benefit your business whatever it’s size. Sit down, have a cuppa and browse our posts – we have written them just for you. 

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8 Benefits of Blogging for Small Business

Blogging is an important part of a small business marketing mix. With consistent blogs, that deliver value to your target market, you can really set your business apart from competitors and other much larger businesses. With this in mind, we look at 8 key benefits of blogging for small business.

When Not To Vlog

Video blogs or Vlogs have been growing in popularity over the past three years. This growth is the result of two main factors. Firstly, they make for powerful content on social media and secondly, they only require a smartphone to produce.

How to build a Twitter following from scratch

Twitter is a fast-paced social media platform that has attracted over the years a number of businesses all keen to share their message and promote their goods and services.

How to create content for social media

When creating content for your business you must have value at the forefront of your mind. Particularly, think about what may be of value to your customers and target market.

Facebook Data – 5 ways to inform your marketing

A quick list containing five of the key ways you can quickly access Facebook page data to help inform future marketing for your business.

Lancashire Social Media Tip – Twitter Hours

In Lancashire, we have a great business community with many using Twitter. If you wish to connect to other Lancashire organisations use the following Twitter hours.

Do you use this hashtag secret?

Organisations and businesses will often search their local hashtags to see what’s going on in their area. It’s also a great way of finding new followers.

What’s Your Facebook Role?

What’s Your Facebook Role? Page Roles offer some fantastic ways to manage your Facebook page with a team of marketing experts. This gives you ...

Recession rears its ugly head

Recession rears its ugly head I have been fortunate to have managed a limited company for the past seven years. Beginning my directorship smack ...

Facebook! You’re doing it all wrong

Facebook! You’re doing it all wrong The average Facebook user will spend 20 minutes a day on the platform. In that time they may ...

PR in Lancashire

PR in Lancashire Having your business featured in a publication goes hand in hand with social media. The perception of your business can be ...

Using Twitter to Drive Online Traffic

Using Twitter to Drive Online Traffic Each social media platform has its strength and weaknesses. The major strength of Twitter is the ability to ...

Should your business use emojis?

Should your business use emojis? In its most basic form, social media is simply a method of communication. Emojis are part of that communication. ...

Lucky Tip: Tweeting on the go!

Lucky Tip: Tweeting on the go! Real world digital content at its best. Social media is all about immediacy and instant content. This strategy ...

Lucky Tip: LinkedIn Networking

Lucky Tip: LinkedIn Networking In business first impressions matter. However, it is common for professionals to forget about subsequent impressions and how they may ...

Lucky Tip: Facebook for Business

Lucky Tip: Facebook for Business A basic mistake and surprisingly common. As with many pursuits in Marketing a strong foundation is essential. Make sure ...

The Rise of Fake News

The rise of fake news President Donald Trump, Brexit and the General Election all have one thing in common, the rise of Fake News. ...

In Memory of Jonathan Lee

I write this blog after returning from a crowded funeral. For the past few weeks I have been coming to terms with the tragic …

Social Media – Sharing is Caring

Social Media - Sharing is Caring Social Media is all about sharing. Sharing what you’ve had for dinner is popular on Instagram, whilst sharing ...

Social Media – The Marathon

Social Media - The Marathon It is always inspirational to watch the London Marathon. The drama of the elite athletes pushing the limits of the ...

Social Media Planning

To get the most from social media and your efforts managing it, be sure to plan and plan well. With purpose, direction and persistence …

#OscarsFail

#OscarsFail Admittedly the UK isn’t that crazy about the Oscars. Granted there will be those that watch the entrance to see whose wearing what, …

Annoying Things On Social Media Everyone Should Do

There are plenty of guides about things your business should be doing on social media but have you ever thought of the things many …

Emoji Power

Instagram has recently announced its 10 most used emojis of 2016 and surprisingly most of them involve a heart. Since the bygone days of …

Six ways to fail at marketing and how to fix them

While being an established business affords many advantages, there are a few common marketing mistakes many experienced businesses make. These mistakes often develop from …

What Trump is doing to social media in 2017

For just under six years I have had the privilege of providing bespoke social media in Lancashire. From these years of experience working on just …

5 social media game changers from November 2016

As the festive season rolls in we look at five huge developments from the social media world in November 2016. Some are game changers …

Social Media Developments from October 2016 that you Cannot Afford to Miss!

There is certainly big news in October. Facebook launches a new platform whilst Twitter kills off one of theirs. Viewing video on TV is …

6 Secrets to Success with Facebook Pages

There is no doubt that Facebook is the king of social media platforms but with the great opportunities that comes with this platform there …

What you need to know about 360 videos

Predicting the future of social media is often difficult but every now and again there are developments that you just know are going to …

Social Media in September 2016

From new technology to new platform names and US voting, September has been a most interesting month for social media. Last month, Social Media …

Virtual Reality – Future Communication

Back in the 90s we were promised virtual reality that would free us from our body and allow our minds to travel to any …

Sun, Sausage and Socializing

We finally did it. After many requests we held a barbecue at the Lucky 6 Marketing office in Preston. By all accounts, it was …

Social Media in August 2016

Autumn 2016 is upon us and Instagram, for a second month, leads the charge with new developments and updates to their app. Pinch and …

Your invite to the Lucky 6 Barbecue

Join us this month for our first ever barbeque! Free food, free drinks and a fantastic networking opportunity. Our belated celebration of the new …

Social Media in July 2016

That’s right it is August already! Only 30 days ago we were saying the same about July. How has your month been? If, like …

Pokemon Go & Social Media

Last week Pokémon Go swept the UK, and the Lucky 6 Offices. As Pokémon was a childhood favourite of mine, I was particularly excited …

Social Media in June 2016

In a month that saw the UK vote to leave the EU it is easy to miss important social media developments. In the background …

Networking in the Lake District

It is not every day you are offered the chance to attend one of the most exclusive networking events in the North West. How …

Marketing post Brexit

It is not certain but it seems likely England is to leave the EU. With this shock referendum result comes much uncertainty. As large …

Social Media in May 2016

May has not disappointed in terms of social media developments. From a simpler Twitter, to political intrigue and a new design for Instagram there …

From the Pigsties to the Cart Shed

The Lucky 6 Marketing team have graduated from The Old Pigsties to the Cart Shed at Clifton Fields in Preston. This little piggy went …

Social Media in April 2016

Full of developments, April has been a fairly quiet but significant month for social media. In the background huge changes are taking place which …

Understand Marketing and Sales on Social Media

One of the most misunderstood parts of business is marketing and sales. Two distinct roles that influence each other greatly. There is good reason …

Social Media in March 2016

How was your social media in March? The month of Easter has brought a 10-year anniversary, interesting reports and tweaks to self-learning algorithms. A …

Quick Tips For Anyone New To Social Media

As social media specialists we often encounter businesses that have yet to consistently use social media. Their main concerns which often prevent them from …

Vlog – Lancashire Business Expo Setup

Join me as the Lucky 6 Marketing team setup for the biggest, most influential and by far most fun business expo in Preston. The …

Social Media in February 2016

How was your February social media? This month’s main developments have seen Facebook tweak its core ‘Like’ feature and Twitter become more fun with …

Vlog – 12 Hour Working Day

For the past five years networking has helped me develop Lucky 6 Marketing. It currently makes up a large part of the Lucky 6 …

Social Media in January 2016

The first 31 days of 2016 have not disappointed on social media. From iconic images, viral trends and big announcements it is tipped to …

Be Social at #LBE2016

One of the largest business Expos in Lancashire is about to roll into town. Say hello to the Lancashire Business Expo 2016. Now only …

Need To Know Social Media Predictions for 2016

2015 was a great year for social media but the question everyone wants to know is what will 2016 bring? From recent development and …

4 Killer Social Media Strategies For 2016

With 2016 just around the corner it is worth thinking about and planning your social media going forward. Successful social media is a long-term …

Social Media ROI

The literal meaning of ROI is Return On Investment. However, it is commonly misused or at least misunderstood. Most business owners or marketing executives …

To like or to dislike?

Last month Mark Zuckerberg revealed that Facebook is to rollout a dislike button. More recently visuals and videos for this new update were released. …

On The Winning Table

The ball room was pink, there was a huge abundance of drinks and everyone was in great spirit. We had arrived at the EVAs …

Lucky 6 Marketing is Moving

Big news Lucky 6 Marketing fans. We are going to have a new home. As of Monday 28th September 2015 we will be based …

My Face and 26k Loops on Vine

This is a strange story about my face, Vine and an overnight success. It just highlights the quick-fire quality of social media and how …

Social Media Game Changer

Tweets will now be shown in Google search results. For years there has been talk of this but now it is actually happening. Say …

Creative Preston

We received an invite in the early afternoon. “LAN games tonight at the new office if you are interested?” It was a quick decision. …

Should that be on Facebook?

How much do we really say on our Facebook page? Or even how much should we say on Facebook in general? When Facebook punched …

6 Basics on Facebook You Cannot Afford To Miss

There is no doubt that Facebook is the most popular social media platform out there. If you get your business page spot on the …

Fears for Social Media Optimisation

For quite some time now I have harboured a dull, quiet fear for SMO (Social Media Optimisation). I think it is fantastic how powerful …

Understand how to use video on 6 influential platforms

If a picture is worth a thousand words than a Vine video, at six seconds long, must be worth 24,000 words. With this in …

Live Social Media From Best of Britannia

Live Social Media From Best of Britannia Last week we had the pleasure of heading down to the old post office in Preston to ...

6 Basics on Twitter You Cannot Afford To Miss

6 Basics on Twitter You Cannot Afford To Miss Just like inspector gadget Twitter is full of handy little tools to help you make ...

30 Years In The Making

30 Years In The Making This feels like quite a landmark for me. I am turning 30 and the business “Lucky 6 Marketing Limited” ...

Trending on Twitter – Over a million uses of the hashtag #lbe2015

Trending on Twitter – Over a million uses of the hashtag #lbe2015 Last week it was a distinct pleasure of ours to be chosen ...

Postal Coffee

Postal Coffee If you saw a sponsored update on Facebook that read "The best coffee you've ever made" would you click it? I did ...

6 Steps To Improve Your Luck On LinkedIn

6 Steps To Improve Your Luck On LinkedIn At Lucky 6 Marketing we don’t believe luck happens by chance. We believe your luck can ...

Tweeting after hours

Tweeting after hours As a household rule we say "no business tweets after 7pm" and it's a household rule that's often broken. As much ...

6 Ways To Use Facebook Like A Pro

6 Ways To Use Facebook Like A Pro If Facebook was a country it would have the largest population in the world! With a ...

Digital Marketing in the Lake District

Digital Marketing in the Lake District Yes that’s right Terri and I hung up our business jackets for a weekend and drove to the ...

6 Key Tips For Amazing Social Content

6 Key Tips For Amazing Social Content All good social media begins with great creativity. One of the questions we are asked most often ...

#QuickTip: Profile Pictures

#QuickTip: Profile Pictures Be social and use a photo of your face for your personal online profiles. The human mind is hardwired to identify ...

Fizzy Bath Bombs

So after hearing you could make bath bombs from every day household items I decided to look into it a little further! I found …

Outsource or in-house?

Outsource or in-house? When it comes to managing your social media you have two choices. Firstly, you can hire a social media firm to ...

Three Key Questions To Plan Your Social Media

Three Key Questions To Plan Your Social Media How much time do you have? Social media is not free. It takes time and time ...

6 Ways To Ace Your Social Media in 2015

6 Ways To Ace Your Social Media in 2015 Did you know that in the film Back To The Future the year 2015 is ...